Blog

Creating a Website that Works for Your Business

Is your website pulling in business for you, or is it driving business away? The days of being able to build your own site from a template or having a relative throw one together for you have long been over. Today, web visitors expect to see a well-designed site that is easy to navigate and has a clear message, all while being visually interesting. Let’s take a look at what customers expect when they visit your website and what will send them running to your competitors

Your Blogging Questions Answered

As Director of Online Marketing for The Worx Company, one of the topics my clients are most concerned about is blogging. How often should I blog? How many keywords should I include in a blog? How long should my blog be? What should my topic be? Business owners often look at me with a sense of hopelessness in their eyes, not knowing where to begin or how to proceed. But I can assure you; it is not as hard as many of you are making it out to be.

Facebook Introduces Verified Badges for Local Business Pages

Facebook has started rolling out "verified pages." The badges that the verified pages carry will show visitors to your page that your page is legit and monitored by the business. Facebook also says that verified pages will rank higher in search results than unverified pages.

I recommend you update your Facebook page with this new feature. This feature is rolling out which means it may not be available to everyone at once. If you do not see this availability today, check back.

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Cyberbullying Is Not A Back-to-School Issue

Traditionally we have thought of bullying as a school issue. Kids can be brutal. We should know - we were all kids once and were either the victim, bully or bystander. One thing many of us learned as we grew older though is that bullies exist everywhere. Those bullies aren’t limited to school and childhood. However, we learn a lot in our years on how to manage those types of people. That is, we seemed to learn how to manage them.