Keely Rowe's blog

Keely Rowe's blog

Your Blogging Questions Answered

As Director of Online Marketing for The Worx Company, one of the topics my clients are most concerned about is blogging. How often should I blog? How many keywords should I include in a blog? How long should my blog be? What should my topic be? Business owners often look at me with a sense of hopelessness in their eyes, not knowing where to begin or how to proceed. But I can assure you; it is not as hard as many of you are making it out to be.

Facebook Introduces Verified Badges for Local Business Pages

Facebook has started rolling out "verified pages." The badges that the verified pages carry will show visitors to your page that your page is legit and monitored by the business. Facebook also says that verified pages will rank higher in search results than unverified pages.

I recommend you update your Facebook page with this new feature. This feature is rolling out which means it may not be available to everyone at once. If you do not see this availability today, check back.

Cyberbullying Is Not A Back-to-School Issue

Traditionally we have thought of bullying as a school issue. Kids can be brutal. We should know - we were all kids once and were either the victim, bully or bystander. One thing many of us learned as we grew older though is that bullies exist everywhere. Those bullies aren’t limited to school and childhood. However, we learn a lot in our years on how to manage those types of people. That is, we seemed to learn how to manage them.

Mistakes You Might be Making on Facebook

Okay - I know every business is not making these mistakes but because I am on Facebook about 98% of the time I am awake, I do see these mistakes a lot.  I see them enough that I was inspired to write this blog and even had to scale it back some or it would be tl;dr.  If you are playing by Facebook rules I applaud you.  If you aren't or are not sure, please take a few minutes to learn some of the rules and etiquette of Facebook posting for business.

Still Using an @gmail.com Address for Business?

The Introduction

I’m attending a big networking event and a gentleman walks toward me from across the room.  He tells me his name, we shake hands and chat for a few minutes about a question he has.  I want to keep in touch and can think of another professional I would like to introduce his business to and so I ask for a card.  We exchange cards, smile, shake hands and he walks away.  I look down at the card and then I see it:  d***c****@yahoo.com.  My head drops.


 

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