Client Services

Design and Development

When designing the look and feel of your website, we like to ask the question, "How big do you want to be?" Many clients respond to this question with a challenge: "How big can you make us look?" they often ask.

The root of this answer is credibility. A powerful website can give the impression of trust and credibility before a customer even contacts you. This allows you to experience revenues from clients that you otherwise might not have been able to capitalize on. With the right level of credibility, you can compete with the big dogs in your industry... and win.

When you're considering a firm for your next web project, make sure you evaluate their goals for your company. A flashy, techno-savvy website will look expensive, but will it give your visitors the right impression? We believe it's more important to design your website to express a sense of credibility and trust. Is your web designer of the same mindset?

Search Engine Optimization and Marketing

The key to driving traffic to your website is careful planning and execution of internet marketing. Like its traditional counterparts, internet marketing is built on image and exposure. Image comes from the design itself. However, in the case of websites, the internal, underlying code plays as big a part as the visual appeal to your visitors.

At the Worx Company, we code each and every one of our pages to be indexed and ranked highly in all the industry leading search engines, including Google, Yahoo!, and MSN, among others. Our knowledge of cutting-edge web programming allows us to offer this aspect of internet marketing to you with every website we do, free of additional charge.

Coding pages is very helpful when building a foundation for your website to be indexed in search engines, but it will not achieve guaranteed hits, which means predictable, steady visitor streams. In order to drive these kinds of visitors to the website, business participate in Search Engine Marketing (SEM). What SEM basically boils down to is paying for clicks, or paying for individual hits. Search engine data providers offer these services to website owners who wish to bid against their industry competition to attract the biggest, most lucrative customers.

This can be a daunting task, but it is one of our core strengths. Let The Worx Company guide and steer your Search Engine Marketing campaign in order to attract the kind of numbers, and the kind of business, you want to experience. With intelligent planning and our help, you can compete for large customers who otherwise might never have visited your website.

Content Management

There is one word to describe the new way to update your website: flexibility. We developed a set of tools that allow our customers to have as much control as they desire over their websites. No more calls to the local web designer, dealing with frustrating e-mail attachments, and annoying file formatting. We allow you to modify aspects of your pages through a secure login page hidden in your web site that only you have access to. Changes can be made in real-time, 24 hours a day, whenever you please.

We believe that our content management system will work wonders for your website, promising to save time, money, and aggravation. Here's just a sampling of the fully-controllable features we can offer:

• Online Newsletter and Press Releases
• Current Events Calendar
• Photo Gallery
• Navigation Bar Editor
• Page Layout Editor
• Shopping Cart and Product Catalog

e-Commerce and Online Transactions

Using our encryption tools and CMS integration, you can offer your products and services for sale securely over the internet through your website. We provide the tools, expertise, and resources you need to start selling your product online. Your customers can view your product catalog online, add items to a shopping cart, then check out with their credit card. This information is secure and protected at all times. Transactions are automatically processed and fed into your account, saving you time and money. Contact us today to learn how e-commerce can work for you!